Vivo will enter the battle for value for money together with Xiaomi, OPPO and Realme. The Chinese company will disembark in our country in April, as confirmed by its executive and vice president of Vivo Europa Seon-Il Hwang.
Vivo is part of the conglomerate of companies BBK electronics where One plus OPPO and Realme are also found. The Chinese company was founded in 2009 but it was not until 2014 that they began their international expansion. This year 2020 they are launching to conquer Europe and Spain. One of the first things that their vice president wanted to make clear is that they are a completely independent company and that they consider OPPO, One Plus and Realme as their competitors. With which its arrival in the Spanish market will enrich the catalog of Chinese brands that we currently have.
At the moment Vivo has not specified with which models it will land in Spain but it is most likely that they focus on the mid-range with some of these terminals such as the Vivo S, Vivo V, Vivo Y or Vivo X. They have also told us that they have made a market survey with more than 90,000 participants to find out local tastes and thus try to get the next releases right.